Google to go on trial
The Competition Appeal Tribunal has said the £7 billion claim against Google* can go to trial. Nikki Stopford brings the claim on behalf of UK consumers who from 1 January 2011 to 7 September 2023 bought goods or services from businesses in the UK who advertised using Google’s search advertising services.
The claim against Google
Google is accused of shutting out competition in the search market. This has enabled Google to raise the prices paid by advertisers for prominence on the Google search page. These inflated prices have been passed on to consumers, who were charged higher prices for the goods and services they bought.
How can I claim compensation?
You could be eligible to claim compensation if the claim against Google is won or settled. Register here to stay updated.

What do I need to know now?
You have important legal rights. Exercising these rights could affect your ability to get a compensation payment in the future:
Stay in the claim: All eligible consumers living in the UK on 22 November 2024 do not need to do anything now to participate in the claim. If the claim is won or settled, you may be entitled to compensation. If you stay in the claim, you give up the right to make a separate claim against Google for the same issues in this case, and you agree to your interests being represented in this claim
Opt-out of the claim: All eligible consumers living in the UK on 22 November 2024 have the right to ask to be excluded from the claim. You must do this by 18 March 2025 by completing and submitting the Opt-Out form. You keep the right to bring a separate claim against Google if you choose to opt-out of the claim but will not be entitled to compensation from this claim.
How to stay updated on the case against Google?
Register here for information and updates as the case develops.
* The Google entities involved in the claim are Alphabet Inc., Google LLC, Google Ireland Limited and Google UK Limited.
What does this mean for you?
If you have lived in the UK, are aged 16 years or over and have, since 1 January 2011, purchased any goods and/or services from businesses selling in the UK which used search advertising services provided by Google, you will automatically be included as a class member and may be eligible for compensation if the claim is successful. You can get involved by staying up-to-date with the claim:
How will we keep you updated?
Our website explains the proposed claim for compensation brought by Nikki Stopford against Google in respect of Google’s unlawful conduct in the search advertising market. We will keep it updated with any new developments, and be in touch by email with our updates.